The Live Bird Market System (LBMS) is a marketing strategy used to supply fresh poultry meat to consumers. In most cases live poultry is delivered to LBM establishments and consumers then select the bird(s) of their choice and the LBM will dress the birds for the consumer to take home. The LBMS has become increasing popular in the Northeast cities of the United States in states such as New York, New Jersey, and Pennsylvania. The suppliers of the LBMS vary from commercial poultry companies to backyard producers. The United States Department of Agriculture (USDA) and the Virginia Department of Agriculture and Consumer Services (VDACS) regulate the LBMS establishments, production units, and distribution units. Certain protocols are in place to control disease, especially high pathogenic and low pathogenic Avian Influenza.