INTERNATIONAL MARKETING

The Office of International Marketing connects Virginia businesses with export opportunities. Our mission is to promote Virginia’s portfolio of high-quality and high-value agricultural products to a discerning global audience through innovative and memorable experiences. We help Virginia agriculture, food, beverage, seafood, animal health, and forest-product businesses expand into international markets by identifying buyers, navigating export requirements, and organizing trade show opportunities.

How Our Experts Can Help

  • Trade shows and trade missions: Leading the development, design, and execution of exhibition space at impactful trade events on behalf of Virginia companies
  • Market research and campaign development: Identifying opportunities and strategic partners for brand promotion, sales, and funding sources
  • Match-making with vetted buyers and agents: Connecting Virginia companies to industry representatives ready to buy new products
  • Media and ad campaigns: Creating promotional material, graphic design, visual imagery and press releases, and planning media outreach

Training and Education

Learn from experts specific to your industry or desired export region.

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Canada Export Readiness Training

Event Type: Webinar

Date: October 6, 2026
Time: 10 a.m. EDT

Register: Pre-register now

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov


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Canada Export Readiness Training: Animal Nutrition and Feed

Event Type: Webinar

Date: October 20, 2026
Time: 10 a.m. EDT

Register: Pre-register now

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov


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Southeast Asia Export Readiness Training: Forestry Products

Event Type: Webinar

Date: October 29, 2026
Time: 9 a.m. EDT

Register: Pre-register now

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov

International Marketing Events

Find details on upcoming International Marketing events according to industry.

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Thailand International Woodworking & Furniture Exhibition

Event Type: Trade Show

Date: September 16 - 18, 2026

Visit Thailand International WOODWORKING & FURNITURE EXHIBITION to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Japan Architecture & Construction Materials

Event Type: Trade Show

Date: March 2 - 5, 2027

Visit ARCHITECTURE + CONSTRUCTION MATERIALS to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Philippine International Furniture Show

Event Type: Trade Show

Date: March 4 - 6, 2027

Visit Philippine International Furniture Show to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Interzum Guangzhou

Event Type: Trade Show

Date: March 28 - 31, 2027

Visit CIFM / interzum guangzhou-interzum to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Dubai Wood Show

Event Type: Trade Show

Date: April 2027

Visit WoodShow Dubai | Dubai WoodShow Exhibition to learn more.

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov

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Canada / China / Hong Kong Seafood Mission

Event Type: Reverse Trade Mission

Date: September or October 2026

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov


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Seafood Expo North America (SENA)

Event Type: Trade Show

Date: March 7 - 9, 2027

Visit Seafood Expo NORTH AMERICA to learn more.

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov

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Restaurants Canada

Event Type: Trade Show

Date: March 7 - 9, 2027

Visit Restaurants Canada Presents: RC Show to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Foodex Japan

Event Type: Trade Show

Date: March 9 - 12, 2027

Visit FOODEX JAPAN to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Gulfood

Event Type: Trade Show

Date: March 9 - 12, 2027

Visit Gulfood 2027 to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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International Food & Drink Event (IFE)

Event Type: Trade Show

Date: April 5 - 7, 2027

Visit IFE | 5 - 7 April 2027 to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov

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London Craft Beer Festival

Event Type: Trade Show

Date: July 17 - 18, 2026

Visit London Craft Beer Festival 2026 to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov


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Bar Convent Berlin

Date: October 12 - 14, 2026

Visit Bar Convent Berlin to learn more.

Contact: Gretchen Clark
Email: gretchen.clark@vdacs.virginia.gov


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Virginia Wine Inbound Mission

Event Type: Reverse Trade Mission

Date: October 27 - 29, 2026

Contact: Brooke Castro
Email: brooke.castro@vdacs.virginia.gov


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Vinexpo Wine Paris

Event Type: Trade Show

Date: February 15 - 17, 2027

Visit Wine Paris to learn more.

Contact: Gretchen Clark
Email: gretchen.clark@vdacs.virginia.gov


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Whisky Live London

Event Type: Trade Show

Date: March 19 - 20, 2027

Visit Whisky Live and Fine Spirits London to learn more.

Contact: Pauline Evins
Email: pauline.evins@vdacs.virginia.gov

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VIV Africa

Event Type: Trade Show

Date: October 7 - 8, 2026

Visit VIV Africa to learn more.

Contact: Gretchen Clark
Email: gretchen.clark@vdacs.virginia.gov


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IPPE: International Production & Processing Expo

Event Type: Trade Show

Date: January 26 - 28, 2027

Visit IPPE INTERNATIONAL to learn more.

Contact: Gretchen Clark
Email: gretchen.clark@vdacs.virginia.gov


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VIV Asia 2027

Event Type: Trade Show

Date: March 10 - 12, 2027

Visit VIV Asia to learn more.

Contact: Gretchen Clark
Email: gretchen.clark@vdacs.virginia.gov

Expert Resources and Global Network

The Office of International Marketing (OIM) has expert resources and a global network of trade representatives ready to assist Virginia businesses. We also partner with organizations like the Southern United States Trade Association, Virginia Economic Development Partnership (VEDP), and American Hardwood Export Council, as well as a variety of commodity export associations.

Regions and Countries with Global Trade Representatives
Canada Hong Kong Middle East
China India Southeast Asia
Europe Mexico United Kingdom

Contact

Contact the Office of International Marketing team with questions about exporting.

Jesse Phillips, Director of International Marketing
804-225-4572
jesse.phillips@vdacs.virginia.gov

Gretchen Clark, International Marketing Specialist
(wine, spirits, animal health and nutrition)
804-786-3162
gretchen.clark@vdacs.virginia.gov

Pauline Evins, International Project Coordinator
(beer, food and beverage, forestry)
804-786-3953
pauline.evins@vdacs.virginia.gov

Brooke Castro, Administrative Assistant
804-786-0577
brooke.castro@vdacs.virginia.gov